XPeng Is Back, and This Time It's Factory-Direct
China's XPeng has appointed dealers and opened offices in Sydney, Melbourne and Brisbane as its new factory-backed Australian operation pushes ahead. The move follows months of uncertainty after the brand's relationship with its previous distributor, TrueEV, broke down dramatically.
XPeng's website now has a dealer location finder live. Parts and service are described as fully operational, with a new spare parts warehouse in Melbourne covering most states. The brand says it is "building for the long-term in Australia".
The Legal Battle With TrueEV Is Still Active
XPeng's fresh start comes with an unresolved legal dispute. TrueEV is taking the new factory-backed operation to court for alleged unconscionable conduct. TrueEV claims XPeng tore up its distribution agreement and undermined its operations, forcing it to de-list dealers and making vehicle sales effectively impossible.
XPeng has pushed ahead regardless. For prospective buyers, the legal dispute is background noise unless it escalates to the point where Australian operations are disrupted. For now, the factory entity is functional and taking expressions of interest.
What the Updated 2027 G6 Brings
The vehicle driving XPeng's Australian relaunch is the updated 2027 G6 mid-size electric SUV. From the outside, the changes are subtle. Underneath, the update is substantial: XPeng says 34 per cent of the car is new, with 81 feature updates.
The biggest interior upgrade is a revised dual-screen setup featuring a 10.2-inch digital instrument cluster and a 15.6-inch multimedia touchscreen. The processor has been upgraded and battery capacities have been increased, with longer driving ranges across the variant range.
The outgoing G6 was priced from $54,800 before on-road costs in base form, with a 190kW rear-wheel drive powertrain. Pricing for the updated model hasn't been confirmed, but a similar entry point would keep it competitive.
For comparison: the Tesla Model Y starts from $58,900, the Zeekr 7X from $57,900 and the BYD Sealion 7 from $54,990. XPeng's traditional strength is technology-forward features at a competitive price, and the updated G6 needs to deliver on both fronts to make up for lost time.
What Existing G6 Owners Need to Know
For buyers who purchased a G6 through TrueEV, the factory-backed operation is explicitly promising service continuity. The new parts warehouse in Melbourne covers most states, and the service network is described as fully operational.
This is important. One of the biggest risks of buying a newer Chinese brand in Australia is the question of what happens to service and warranty support if the distributor changes or fails. XPeng's factory entity is now making direct commitments on this front, which is a better outcome than many owners might have feared during the months of uncertainty.
The spokesperson for the new entity couldn't provide a timeline for when customer-facing dealer locations will be physically open to walk-in traffic, so confirming your nearest accessible service point before purchasing remains advisable.
The Broader XPeng Lineup That Hasn't Arrived Yet
Since XPeng established in Australia through TrueEV in 2024, it's only offered one model. The G9 large SUV, X9 people mover and the Mona M03 sedan were all flagged as coming additions that never materialised.
The new factory entity lists the updated G6 on its website with expressions of interest open. No timeline has been given for additional models. For buyers who want more choice from XPeng, it seems the brand needs to re-establish its G6 position in Australia before expanding further.
Given how competitive the mid-size EV segment has become, that's the right priority. BYD, Tesla and Zeekr are all selling strongly. XPeng needs a strong G6 launch, with good dealer support and active marketing, to carve out a credible space before the window narrows further.
Should You Buy an XPeng G6 Right Now?
For buyers who've been watching and waiting, the factory-direct operation provides the structural assurance that a distributor model couldn't. Direct manufacturer support means warranty claims and service escalations go to a more accountable entity.
The updated 2027 G6 is a more complete car than the outgoing version. Larger battery, longer range, better screens and 81 feature updates is a meaningful upgrade. If you liked the original G6's technology-forward approach and competitive pricing, the updated car should appeal more.
The caution is timing. The factory operation is new and still building out its physical presence. Confirming dealer locations, service coverage and expression-of-interest to delivery timelines before signing is sensible. The brand is credible and the backing is factory-direct, but the network is still being established.
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The finer details
Your questions answered.
Is XPeng a reliable brand to buy in Australia now?
XPeng's new factory-backed operation provides more structural assurance than the previous TrueEV distributor model. Direct manufacturer support means warranty claims and service escalations are handled by a more accountable entity. Parts supply is confirmed operational with a Melbourne warehouse. That said, the network is still being established, so checking local service coverage before purchasing remains advisable.
What is the price of the 2027 XPeng G6 in Australia?
Pricing for the updated 2027 G6 hasn't been confirmed yet. The outgoing model started from $54,800 before on-road costs in base form. Expect a similar or slightly higher entry point given the significant upgrades, placing it in direct competition with the Tesla Model Y ($58,900), Zeekr 7X ($57,900) and BYD Sealion 7 ($54,990).
What's new on the 2027 XPeng G6?
XPeng describes the updated G6 as 34 per cent new with 81 feature updates. Key changes include a 10.2-inch digital instrument cluster, a larger 15.6-inch multimedia touchscreen, an upgraded processor, and increased battery capacities with extended driving ranges. The exterior changes are subtle, but the interior and technology package are significantly refreshed.
What happened with XPeng and TrueEV in Australia?
TrueEV was XPeng's original Australian distributor. The relationship broke down and XPeng subsequently established a factory-backed entity to take over Australian operations. TrueEV is now taking legal action against XPeng's factory entity for alleged unconscionable conduct, claiming the distribution agreement was torn up and operations were undermined. The legal dispute is ongoing but hasn't prevented the factory entity from operating.
How does the XPeng G6 compare to the Tesla Model Y?
The XPeng G6 competes directly with the Tesla Model Y on price. The G6 generally offers more screens and features per dollar than the Model Y, while Tesla provides a larger Supercharger network and stronger resale value data. The Model Y outsells the G6 dramatically in Australia at this stage, but XPeng's technology-forward positioning appeals to buyers who prioritise in-car features over network coverage.
Where can I buy or service an XPeng G6 in Australia?
XPeng's factory-backed operation has offices in Sydney, Melbourne and Brisbane, with a parts warehouse in Melbourne covering most states. The dealer location finder is live on XPeng's consumer website. Physical customer-facing dealer locations are still being finalised, so confirming your nearest accessible service point before purchasing is recommended.
